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Why Niching Down is Important?
by Michelle Pacheco | Business and Social Media Mentor | Founder of Miami Mompreneur “Try to serve everyone and you will be serving no-one” You know why I used that box of chocolates as the main picture for this post? Because it is exactly what we will talk about: Niching Down. Do you eat all the different chocolate types from a chocolate box: cherry filled, caramel, double chocolate, mint? You probably have one that you prefer the most, and this…
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5 Tips for an Outstanding 4th Quarter
by Michelle M. Pacheco | Business Mentor & Founder of Miami Mompreneur The 4th Quarter of 2020 starts in a few days and we need to tackle the best time of the year for sales! It is time to prepare your small business for success, and for the year ahead. As the holidays gets closer, businesses like yours and mine will have fewer days to reach revenue goals. Here are 5 Tips for an Outstanding 4th Quarter: Make a list of everything…
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Simple Ways to Measure Brand Strength
“A brand is a voice and a product is a souvenir.” Lisa Gansky Your brand is what you stand for, and what you mean to people. It’s all about having a voice people trust, a message that resonates, and a purpose that lights you up! You can measure the strength of a brand in 7 simple ways! When a brand performs well in ALL areas, success happens. Let’s explore the 7 Simple Ways to Measure Brand Strength CLEAR Your…
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How to Build an Email List from Scratch!
How do you keep in touch with your customers? Did you build an email list already? Building and email list is not simple as just adding a box to your website and asking people to sign up for your newsletter. In order for people to want to engage with you, you will have to offer something of value. The good news is that there are so many awesome little ways that you can begin building your email list, starting today.…
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Holiday Marketing Calendar
Never miss a holiday or social media moment! keep your marketing up to date and plan your content ahead of time with our Holiday Marketing Calendar. You have January all scheduled, but if you want the entire year, make sure to leave us your email and we will send it your way. SEND ME THE MARKETING CALENDAR + See more Downloads
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6 Productive Tips to Help You Work Smarter, Not Harder
by Michelle Pacheco Who needs some productive tips to help us work smarter and not harder? All our lives we’ve been told to work harder if we want to achieve, if we want to succeed, if we want to do more, and if we want to maximize our potential. But, consider this: What if you could get just as much done – or more – if you simply worked smarter instead of harder? Of course, working hard and being industrious…
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13 Budget Friendly Marketing Tactics
Effective marketing does not have to cost a fortune. Use these budget friendly marketing tactics to help boost your business and get your name out there: Attend events and professional conferences to network. Plan to meet at least three new people. Keep in contact with your sphere of influence and make sure to remind them about your business, product or service and do not be afraid to ask for referrals. Prepare your business or service media kit and submit it…
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Networking Tips for Mompreneurs
“Know where you want to go and make sure the right people know about it.” Meredith Mahoney Let’s talk about networking tips. When I started my Real Estate career in 2005, I remember my broker telling me that in order for us to put ourselves out there, we had to be sure of what is it exactly we were selling. If not, we will not get our message across. That’s why one of the first things I learn to establish…
