Branding & Marketing
Branding and Marketing tips t grow your business
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Up Level Your Social Media
A crucial part of our business marketing strategy nowadays is Social Media. We all need help when it comes to this giant and here are some actionable tips that when you put them to practice, will up level your social media marketing! AUDIT YOUR LAST 10 INSTAGRAM POSTS Do they align with your strategy? Do they bring you closer to your long-term goals? How are they working towards getting your audience to know, love and trust you? Now, plan out…
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5 Copywriting Tips to Create Powerful Instagram Captions
Are you working tirelessly to create new social media content and pump out the perfect captions? Content creation can be exhausting, especially when you don’t see results. You’re not alone mama. Many small business owners and mompreneurs struggle when it comes to crafting powerful Instagram captions that resonate with their audiences. Today we will explore 5 Copywriting Tips to Create Powerful Instagram Captions: Save the best for first Include numbers or scroll-stopping data Speak directly to your audience and connect…
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Why Brand Aesthetic is Important for Your Business
ARE YOU RECOGNIZED BY YOUR CUSTOMER OR GETTING LOST ON A SEA OF BUSINESSES? The picture above is an example of redesigning Brand Aesthetic. Its from my personal Blog: @DiaryofMissM. I decided to use a Lightroom preset that define my style and now, followers on social and blog readers can recognize my brand immediately when it shows in their feed. A brand aesthetic refers to the visual look or appearance of your content. It helps establish a mood, tone, or style…
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Using Flow Page to Drive Traffic & Create Sales from Instagram
by Michelle Pacheco-Gallo | Business & Social Media Mentor | Founder Miami Mompreneur I found a great tool that will help to Drive Traffic & Create Sales from Instagram and it’s completely FREE. Yes, free! the name is Flow Page. I was browsing what to use: linktree or lininbio, and saw they charge bewteen $14-29 a month, and I stumbled across flowpage, by accident and voila! Free and AWESOME. Check out the tutorial below to see how this works and…
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How to Use & Create Instagram Guides
by Michelle Pacheco-Gallo | Business & Social Media Mentor | Founder of Miami Mompreneur Earlier this year Instagram launched GUIDES, a feature only for wellness creators to share tips, resources and other longer-form content in a dedicated tab on their user profiles. Now available for everyone, this feature can be a great opportunity for Business Owners. Guides make it easier to find, curate and share the products, places and posts you love or feature on Instagram. You can find Guides…
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5 Tips to Create Your Best Instagram Bio
by Michelle M. Pacheco | Social Media + Branding Coach | Founder of Miami Mompreneur Why do you want to create your best Instagram bio? This is something that many business owners forget. And although it may seem insignificant, it actually has a great impact on your growth. Imagine that your Instagram is your business (a store) and your bio, the highlights or highlights and the first 9 publications are your window showcase. You only have 3 seconds to make…
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Here’s a Quick Way to Create Engaging Content
by Michelle Pacheco | Business & Social Media Mentor | Founder of Miami Mompreneur Want to create Engaging Content that connects with your audience and helps you make sales? Before reading this post, make sure you know your ICA (ideal client avatar). If not, you will not be able to create the content needed for your business success. Refer to the following links if you need help on Niching down and finding your ideal client: Why Niching Down is Important?…
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13 Budget Friendly Marketing Tactics
Effective marketing does not have to cost a fortune. Use these budget friendly marketing tactics to help boost your business and get your name out there: Attend events and professional conferences to network. Plan to meet at least three new people. Keep in contact with your sphere of influence and make sure to remind them about your business, product or service and do not be afraid to ask for referrals. Prepare your business or service media kit and submit it…
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70 CONTENT IDEAS TO POST ON SOCIAL MEDIA
Use this 70 content ideas to post on social media when you feel completely blanked or if you are blocked and need some ideas on what to post. 1. Remind People Who You Are, How You Got Started2. Go Behind The Scenes3. Share a Personal Story4. Tell People What You Sell5. Share a Joke (Graphics or Text)6. Share a Quote (Graphics or Text)7. Host an #AMA (Ask Me Anything)8. Â Post a How To or Tutorial9. Ask a Question10. Host a…
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7 Easy Steps to Create Flatlays
by Michelle Pacheco-Gallo | Business Mentor | Founder MiamiMompreneur Flatlays are a great way to capturing your audience attention, they are fun, they can have great composition, feature your product creatively and the best part: making great flatlays is easier than you think. Different industries can benefit from flatlays. For example, Hospitality: restaurants can create amazing flatlay of dishes. Another industry: Boutiques: hello amazing fashion trends! And even if you offer a service, you can create a flatlay about it…
